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CRAP Design Principles PowerPoint Template

Download and customize our creative CRAP Design Principles PowerPoint Template for presenting the four principles of designing. Robin Patricia Williams proposed the CRAP design model that promotes four basic principles to consider when creating a design piece. CRAP is an acronym that stands for these principles, i.e.,

  • Contrast: This principle indicates using colors, fonts, or shapes to emphasize certain things. The popping effect aims to make things prominent in a post, banner, landing page banner, or visiting card. 
  • Repetition: Repetition means repeating several graphical elements, such as logos or shapes for branding. In other words, this principle is important for creating a pattern in the design that makes it brand-specific. 
  • Alignment: It is important for making the design well-presentable. Alignment means to arrange everything with proper scaling so that everything seems coherent with each other. 
  • Proximity: This principle promotes the idea that similar things should be grouped in a design. 

On the first slide of this CRAP Design Principles PowerPoint Template, there is a four-column layout for presenting the CRAP elements. Each carries a bold first letter, a bar for mentioning the title, a meaningful graphical icon, and bullet points for adding a description. The following slide has a simple structure with four letters of the model. From each word arises a thin line leading to the text box for adding the titles. Icons are also added for visual representation. Professionals can thus use this presentation template to communicate the importance of CRAP designing principles and their application for effective design development. It can be used to train graphic designers and discuss how the four principles can be implemented to ensure the stable delivery of design products. Users can change the color scheme and other elements on these slides. Grab and try it today!

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Size
16x9
Item ID
22313-01
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Supported Versions:
PowerPoint 2007PowerPoint 2010PowerPoint 2013PowerPoint 2011 MacKeynotePowerPoint 2016PowerPoint 2016 MacOffice 365Google Slides
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